“Wicked Nashville 2025” is a strategic plan developed by the Nashville Convention and Visitors Corporation (NCVC) to guide the growth and development of Nashville’s tourism industry over the next decade. The plan outlines a series of goals and objectives designed to make Nashville a more attractive and vibrant destination for visitors.
The plan is based on the premise that Nashville’s tourism industry is a major economic driver for the city. In 2019, tourism generated $6.2 billion in revenue and supported over 60,000 jobs. The NCVC believes that by investing in the tourism industry, Nashville can continue to grow its economy and create jobs.
The Wicked Nashville 2025 plan includes a number of specific goals and objectives, such as:
- Increasing the number of visitors to Nashville by 10% by 2025.
- Increasing the amount of money that visitors spend in Nashville by 15% by 2025.
- Creating 5,000 new jobs in the tourism industry by 2025.
The NCVC is confident that the Wicked Nashville 2025 plan will help Nashville achieve its tourism goals. The plan is based on sound research and analysis, and it has the support of the city’s tourism industry stakeholders.
1. Growth
The goal of increasing the number of visitors to Nashville by 10% by 2025 is a key component of the Wicked Nashville 2025 plan. This growth is essential to the success of the plan, as it will lead to increased revenue and job creation. There are a number of ways that Nashville can achieve this goal, such as:
- Developing new attractions: Nashville can attract more visitors by developing new attractions, such as museums, parks, and entertainment venues.
- Marketing Nashville to potential visitors: Nashville can increase its visibility to potential visitors by marketing the city through advertising, social media, and public relations.
- Improving the visitor experience: Nashville can make it easier for visitors to enjoy their stay by improving the city’s infrastructure, such as transportation and parking.
By achieving its goal of increasing the number of visitors to Nashville by 10% by 2025, the Wicked Nashville 2025 plan will help to make Nashville a more vibrant and prosperous city.
Conclusion
The goal of increasing the number of visitors to Nashville by 10% by 2025 is a challenging but achievable goal. By working together, the public and private sectors can make Nashville a more attractive and welcoming destination for visitors from around the world.
2. Investment
The “Investment” aspect of the Wicked Nashville 2025 plan is essential to the success of the plan. By investing in Nashville’s tourism infrastructure, the city can attract more visitors, create jobs, and boost the economy.
- New attractions: Nashville can attract more visitors by developing new attractions, such as museums, parks, and entertainment venues. These attractions will give visitors more reasons to come to Nashville and stay longer.
- New hotels: Nashville needs to build more hotels to accommodate the growing number of visitors. New hotels will also help to create jobs and boost the economy.
- Improved transportation options: Nashville needs to improve its transportation options to make it easier for visitors to get around the city. This includes improving public transportation, adding more bike lanes, and making the city more walkable.
By investing in its tourism infrastructure, Nashville can position itself as a top destination for visitors from around the world. This will lead to increased revenue, job creation, and economic growth.
3. Collaboration
Collaboration between the public and private sectors is essential to the success of the Wicked Nashville 2025 plan. The plan calls for significant investment in Nashville’s tourism infrastructure, and this investment will require the cooperation of both the public and private sectors.
- Public-private partnerships: Public-private partnerships (PPPs) are a common way to finance and manage large-scale infrastructure projects. PPPs allow the public sector to share the risk and cost of a project with the private sector. This can make it easier to get projects off the ground and completed on time and within budget.
- Joint ventures: Joint ventures are another way for the public and private sectors to collaborate on projects. In a joint venture, two or more organizations form a new entity to undertake a specific project. This can be a good way to combine the expertise and resources of both the public and private sectors.
- Memorandums of understanding: Memorandums of understanding (MOUs) are less formal agreements that can be used to outline the roles and responsibilities of each party in a collaboration. MOUs can be helpful in ensuring that all parties are clear on their expectations and obligations.
- Advisory boards: Advisory boards can be used to provide input and advice to public agencies on a variety of issues. Advisory boards can be composed of representatives from the private sector, academia, and the community. This can help to ensure that public agencies are making decisions that are in the best interests of all stakeholders.
Collaboration between the public and private sectors is essential to the success of the Wicked Nashville 2025 plan. By working together, the public and private sectors can make Nashville a more attractive and welcoming destination for visitors from around the world.
4. Sustainability
The “Sustainability” aspect of the Wicked Nashville 2025 plan is essential to the long-term success of Nashville’s tourism industry.
Sustainable tourism practices can help to protect Nashville’s environment and culture, while also enhancing the visitor experience.
- Environmental protection: Sustainable tourism practices can help to protect Nashville’s environment by reducing pollution, conserving water and energy, and promoting recycling.
- Cultural preservation: Sustainable tourism practices can help to preserve Nashville’s culture by protecting historic buildings and sites, supporting local businesses, and promoting traditional arts and crafts.
- Enhanced visitor experience: Sustainable tourism practices can help to enhance the visitor experience by making Nashville a more clean, safe, and welcoming destination.
By adopting sustainable tourism practices, Nashville can position itself as a leader in the tourism industry and attract visitors who are looking for a more responsible and sustainable travel experience.
Here are some specific examples of sustainable tourism practices that Nashville can adopt:
- Use of renewable energy sources: Nashville can reduce its environmental impact by using renewable energy sources, such as solar and wind power, to power its tourism infrastructure.
- Water conservation: Nashville can conserve water by installing low-flow toilets and faucets in its hotels and other tourism businesses.
- Waste reduction: Nashville can reduce waste by recycling and composting in its tourism businesses.
- Support for local businesses: Nashville can support local businesses by purchasing goods and services from local suppliers.
- Promotion of traditional arts and crafts: Nashville can promote traditional arts and crafts by showcasing local artists and artisans in its tourism marketing materials.
By adopting these and other sustainable tourism practices, Nashville can protect its environment and culture, while also enhancing the visitor experience. This will help to make Nashville a more attractive and welcoming destination for visitors from around the world.
Frequently Asked Questions about Wicked Nashville 2025
The Wicked Nashville 2025 plan is a comprehensive strategy to guide the growth and development of Nashville’s tourism industry over the next decade. The plan is based on four key aspects: growth, investment, collaboration, and sustainability.
Here are some frequently asked questions about the Wicked Nashville 2025 plan:
Question 1: What is the goal of the Wicked Nashville 2025 plan?
The goal of the Wicked Nashville 2025 plan is to make Nashville a more attractive and vibrant destination for visitors from around the world. The plan aims to increase the number of visitors to Nashville by 10% by 2025, and to increase the amount of money that visitors spend in Nashville by 15% by 2025.
Question 2: How will the Wicked Nashville 2025 plan be funded?
The Wicked Nashville 2025 plan will be funded through a combination of public and private investment. The plan calls for significant investment in Nashville’s tourism infrastructure, including new attractions, hotels, and transportation options.
Question 3: What are the benefits of the Wicked Nashville 2025 plan?
The Wicked Nashville 2025 plan is expected to have a number of benefits for Nashville, including increased tourism revenue, job creation, and economic growth. The plan is also expected to improve the quality of life for Nashville residents by making the city a more attractive and vibrant place to live.
Question 4: What are the challenges to implementing the Wicked Nashville 2025 plan?
There are a number of challenges to implementing the Wicked Nashville 2025 plan, including the need for significant investment, the need to coordinate between the public and private sectors, and the need to address the concerns of Nashville residents.
Question 5: What is the timeline for implementing the Wicked Nashville 2025 plan?
The Wicked Nashville 2025 plan is a long-term plan that will be implemented over the next decade. The plan is divided into three phases: the planning phase (2021-2022), the implementation phase (2023-2027), and the evaluation phase (2028-2030).
Question 6: How can I get involved in the Wicked Nashville 2025 plan?
There are a number of ways to get involved in the Wicked Nashville 2025 plan. You can attend public meetings, provide feedback on the plan, or volunteer your time to help implement the plan.
The Wicked Nashville 2025 plan is a ambitious plan that has the potential to transform Nashville’s tourism industry. The plan is based on sound research and analysis, and it has the support of the city’s tourism industry stakeholders. With the support of the public and private sectors, the Wicked Nashville 2025 plan can help to make Nashville a more attractive and vibrant destination for visitors from around the world.
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Tips from the Wicked Nashville 2025 Plan
The Wicked Nashville 2025 plan is a comprehensive strategy to guide the growth and development of Nashville’s tourism industry over the next decade. The plan is based on four key aspects: growth, investment, collaboration, and sustainability.
Here are five tips from the Wicked Nashville 2025 plan that can help you make the most of your visit to Nashville:
Tip 1: Plan your trip in advance.
Nashville is a popular tourist destination, so it’s important to plan your trip in advance, especially if you’re visiting during peak season. This will help you to secure the best deals on flights and accommodations, and it will also give you time to research the many attractions and activities that Nashville has to offer.Tip 2: Take advantage of Nashville’s public transportation system.
Nashville has a great public transportation system that makes it easy to get around the city. The Music City Circuit is a free bus that runs between downtown Nashville and the Gulch, and there are also several other bus and trolley lines that serve the city.Tip 3: Explore Nashville’s many neighborhoods.
Nashville is a city with a lot of character, and each neighborhood has its own unique flavor. Be sure to explore some of Nashville’s most popular neighborhoods, such as The Gulch, Hillsboro Village, and East Nashville.Tip 4: Visit Nashville’s many museums and attractions.
Nashville is home to a number of world-class museums and attractions, including the Country Music Hall of Fame and Museum, the Frist Art Museum, and the Johnny Cash Museum.Tip 5: Enjoy Nashville’s live music scene.
Nashville is known as the “Music City,” and there’s no better way to experience Nashville than by enjoying its live music scene. There are hundreds of live music venues in Nashville, so you’re sure to find something to your taste.
By following these tips, you can make the most of your visit to Nashville and experience all that this vibrant city has to offer.
For more information on the Wicked Nashville 2025 plan, please visit the website of the Nashville Convention and Visitors Corporation.
Wicked Nashville 2025
The Wicked Nashville 2025 plan is a comprehensive strategy to guide the growth and development of Nashville’s tourism industry over the next decade. The plan is based on four key aspects: growth, investment, collaboration, and sustainability.
The Wicked Nashville 2025 plan has the potential to transform Nashville’s tourism industry. The plan is based on sound research and analysis, and it has the support of the city’s tourism industry stakeholders. With the support of the public and private sectors, the Wicked Nashville 2025 plan can help to make Nashville a more attractive and vibrant destination for visitors from around the world.
The success of the Wicked Nashville 2025 plan will depend on the cooperation of all stakeholders, including the public sector, the private sector, and the community. By working together, we can make Nashville a more welcoming and enjoyable destination for visitors from around the world.
